The Party of Sam’s Club
Isn’t it time the Republicans did something for their voters?
by Ross Douthat & Reihan Salam
11/14/2005, Volume 011, Issue 09
“In May, the Pew Research Center released the 2005 edition of its Political Typology, a survey that slices the American electorate into nine discrete groups. Unsurprisingly, the core of the GOP’s support turns out to be drawn from “Enterprisers,” affluent, optimistic, and staunchly conservative on economic and social issues alike. But the so-called Enterprisers represent just 11 percent of registered voters–and apart from them, the most reliable GOP voters are Social Conservatives (13 percent of registered voters) and Pro-Government Conservatives (10 percent of voters). Both groups are predominantly female (Enterprisers are overwhelmingly male); both are critical of big business; and both advocate more government involvement to alleviate the economic risks faced by a growing number of families. They tend to be hostile to expanding free trade, Social Security reform, and guest-worker proposals–which is to say the Bush second term agenda.”